SEO and SEM Training Courses for Real Estate Agents
Learn SEO and SEM Training Courses for Real Estate Agents
Schedule
- Days: 4 Days
- Duration: 28 Hours
- Timings: 9:30 AM - 5:30 PM
- 10 Anson Road, 26-08A International Plaza, Singapore 079903
Why Choose Us
- Expert Local Trainers
- Hands-on Training by experts
- Certificate of Achievement
SSG Course Details
- Mode of Training: Physical, in-class training
- Course Subsidy Validity: 27-03-2024 to 26-03-2026
Training fee: Digital Marketing Course
Before funding Bundle Course Fee: $1650.00/pax + 9% GST.
WSQ Search Engine Optimisation (SEO) Course
| Self-sponsor/ Non-SME Company Sponsor | SME Company Sponsor | |||
|---|---|---|---|---|
| Full Course Fee (no funding) |
Age 21-39 S/PRs (SkillsFuture Funding Baseline) |
Age 40 above (SkillsFuture Mid-career Enhanced Subsidy) |
SME Company Sponsor (SkillsFuture Enhanced Training support for SMEs) |
|
| Full Course Fee (bef funding) | $550.00 | $550.00 | $550.00 | $550.00 |
| SkillsFuture Funding (WSQ) | - $0.00 | - $275.00 | - $385.00 | - $385.00 |
| GST (On Full Fee) | + $49.50 | + $49.50 | + $49.50 | + $49.50 |
|
Total Payable (After Funding and GST Included) |
$599.50 | $324.50 | $214.50 | $214.50 |
Payable amount after WSQ funding is eligible for further support
from SFEC, SkillsFuture, PSEA & UTAP where applicable.
WSQ Search Engine Marketing (SEM) Course
| Self-sponsor/ Non-SME Company Sponsor | SME Company Sponsor | |||
|---|---|---|---|---|
| Full Course Fee (no funding) |
Age 21-39 S/PRs (SkillsFuture Funding Baseline) |
Age 40 above (SkillsFuture Mid-career Enhanced Subsidy) |
SME Company Sponsor (SkillsFuture Enhanced Training support for SMEs) |
|
| Full Course Fee (bef funding) | $550.00 | $550.00 | $550.00 | $550.00 |
| SkillsFuture Funding (WSQ) | 0 | - $275.00 | - $385.00 | - $385.00 |
| GST (On Full Fee) | + $49.50 | + $49.50 | + $49.50 | + $49.50 |
| Total Payable ( After Funding and GST Included ) |
$599.50 ( After GST Included ) |
$324.50 ( After Funding and GST Included ) |
$214.50 ( After Funding and GST Included ) |
$214.50 ( After Funding and GST Included ) |
Payable amount after WSQ funding is eligible for further support from SFEC, SkillsFuture, PSEA & UTAP where applicable.
Discount Policy:
- 4 pax from a same group: 5% discount for each person
- 5 pax from a same group: 10% discount for each person
Assessment Plan:
- Written Assessment – Short Answer Question (WA-SAQ): 2 hours
- Practical Performance: 2 hours
Grants Available
WSQ
Singapore Workforce Skills Qualifications
Baseline funding deduction upto 70% for Singaporeans/ PRs. Further SFEC, Absentee Payroll and WSS applicable.
SkillsFuture
Eligible
Singaporeans can use $500 SkillsFuture Credits for this training to offset the course fees
PSEA
Post-Secondary Education Account are available for Singaporean Citizens to cover the approved fees and charges related to WSQ programs.
UTAP
NTUC members can claim up to 50% of the unfunded course fees.
Who Should Attend
Student
Business Professionals
Entrepreneur
Marketing Professionals
Course Completion Requirements
Minimum 75% attendance & Passing the assessment by the end of the course is required in order to complete the course and receive the course completion certificate as well as course fee subsidy funding
Above 16 years old
High School Level English
Basic Internet & Computer Operation Skills
SEO and SEM Training Courses for Real Estate Agents
Stop Chasing, Start Attracting: Ensure your property listings consistently appear competitively in search results.
Are you a real estate agent struggling to generate quality leads?
In today's digital landscape, relying solely on referrals and cold calls is no longer enough. Agents who effectively utilise the digital space often see significant success.
Our training courses are designed for professionals, providing the practical skills needed to leverage Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) to drive motivated buyers and sellers directly to you.
Why SEO and SEM are Game-Changers for Real Estate Agents
The Benefits of Learning SEO and SEM
Detailed Advantages:
1. Cost-Effective, Intent-Based Leads
SEO: Once optimised and ranking competitively, your website acts as a free, 24/7 lead-generating machine, significantly lowering your long-term cost per acquisition (CPA) compared to traditional methods. SEM: Target specific demographics, neighborhoods, and search terms, ensuring your ad spend connects only with people actively looking to transact.2. Build Authority and Trust
A high-ranking website establishes you as a local market expert. Agents on the first page of Google are perceived as more credible and successful.3. Dominate Hyper-Local Searches
Learn to optimise for terms like "best realtor in [Your City]" or "[Neighborhood Name] homes for sale," capturing the most valuable local leads who are ready to move.4. Beat Out the Competition
Many agents neglect proper digital marketing. By mastering SEO and SEM, you leapfrog competitors and secure prime digital real estate.5. Trackable Results and ROI
Unlike traditional marketing, you'll learn how to accurately track every lead, click, and conversion, allowing you to prove your return on investment (ROI).WSQ Search Engine Optimisation (SEO) Course Outline
Lesson 1
- Interpret the relationship between the principles of search engine optimisation and website internet marketing strategies.
Lesson 2
- Perform keywording to enhance search engine visibility and effectiveness of digital content.
Lesson 3
- Evaluate competitor advertising links to provide insights for marketing strategies.
Lesson 4
- Administer search engine programs to improve search engine visibility and performance.
Lesson 5
- Analyses the key performance indicators from SEO efforts across various digital channels.
Lesson 6
- Identify trends and developments in emerging technologies that have impacted the digital marketing landscape
Lesson 7
- Establish clear communication channels to share SEO insights with content teams to optimise content creation.
Lesson 8
- Develop search engine marketing strategies for implementation of marketing campaigns.
WSQ Search Engine Marketing (SEM) Course Outline
Lesson 1
- Identify trends of different social media platforms to optimise ad copy.
Lesson 2
- Analyse website analytics using quality score and conversation rates to optimise ad campaigns
Lesson 3
- Analyse daily performance of PPC account across multiple advertising platforms to enhance campaign.
Lesson 4
- Develop appropriate strategies for paid search advertising with actionable metrics from keywords segmentation .
Lesson 5
- Evaluate the impact of poor-quality traffic with targeted digital adver tising techniques and third-party tools.
Lesson 6
- Generate customer reporting on paid search initiatives from spilt testing techniques conducted on different websites, layout and design.
FAQ Digital Marketing Course in Singapore
Why should real estate agents learn SEO and SEM?
Real estate is a highly competitive market. SEO helps agents rank higher on Google for local property searches, while SEM allows them to run targeted ads to generate high-intent buyer and seller leads. Learning both increases visibility, credibility, and lead quality.
What if I fail/did not complete the assessment?
You will be considered non-competent and no Statement of Attainment (SOA) will be awarded.
You are required to pay the complete course fee, which includes the SSG’s funding requirement.
What skills will I gain from this SEO & SEM training?
Do I need any technical background to join this course?
Will I get practical, hands-on training?
ADDITIONAL SUPPORT
For Company
* Eligible companies can reimburse up to 90% of the payable amount via SFEC
For Self-sponsor
* Singaporean can offset the payable amount via SkillsFuture Credit (Except Mid Career Credit) and/or PSEA
* NTUC Union members can reimburse of up to 50% of the unfunded fee under UTAP Enjoy up to $250 UTAP support. More info: UTAP
Note: minimum 75% attendance & passing all the assessment are required for WSQ subsidy deduction.
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